
Global Leader in Business, Education & Transformational Coaching
Dr. Stoyana Natseva is a globally recognized thought leader, educator, and transformational coach with deep expertise in psychological consulting, applied neuropsychology, and systemic transformation. With a Doctor of Business Administration (DBA), an MBA in Psychological Counseling and Leadership, and a postgraduate degree in Neuropsychology, she brings a rare blend of academic excellence and practical insight into human development and leadership.
As the visionary founder of Happy Life Academy, Dr. Natseva has designed and implemented nine international MBA programs focused on coaching, counseling, and personal development. Her impact spans over 100,000 learners across 50+ countries, with more than 3,000 professional coaches and consultants personally trained and certified by her.
Dr. Natseva is the creator of the Direct Change Solution™, a transformative model that works with the autobiographical map to identify and shift limiting personal narratives. This method has proven highly effective in coaching, leadership development, and psychological consulting worldwide.
She also serves as the President of the International Association of Professional Trainers and Consultants (IAPTC) and is the founder of the global initiative “1 Million Awakened”, a mission-driven movement committed to advancing personal leadership, inner responsibility, and conscious living on a global scale.
A prolific author with 15 published works, Dr. Natseva is a sought-after keynote speaker and retreat organizer. Her transformational retreats have inspired individuals across the globe in destinations such as Bali, Kenya, Egypt, Tanzania, Cyprus, the Maldives, and the Dominican Republic.
Her exemplary contributions have earned her over 30 international honors, including:
- Global Leader in Education and Business
- Woman of the Decade
- Writer of the Decade
- Best Transformational Leader in Europe
- Grand Prize Universe – Vienna
- Three-time Forbes Cover – Women in Leadership
Dr. Stoyana Natseva continues to inspire and lead with compassion, clarity, and a commitment to awakening human potential at scale.